Boy Vienna is the first fashion experience of its kind designed for a rebellious and sophisticated lifestyle.

The brand started as an exclusive NFT membership program that would correspond with real-world reworked luxury vintage fashion items sourced from France, Australia, and the States, establishing the brand’s signature suits and leather looks.

The brand has since evolved into a lifestyle label that blends curated vintage and upcycled pieces with its cult-favorite cigarette incense, produced in NYC. It reflects the artist behind it, Afaf, and continues to evolve alongside her interests, creative influences, and passion for gender-bending fashion, drawing inspiration from contemporary and past muses in unexpected combinations.